Content Strategy

High quality content is expensive to produce and maintain. Many organizations spend hundreds of staff hours producing high quality content, but lack an effective content strategy to forward their mission with that content. I can align your web content to your goals.

In my previous job, I eliminated inefficiencies in content production and designed systems that saved hundreds of staff hours. I implemented a new content management system from scratch and built the first-ever re-usable templates for newsletter content, email marketing, press releases, and all types of web content.

In my graduate program, I've done extensive work on document management systems, information design, and content management theory. This education and experience means that I can design templates that are easy to use, easy to update, and optimized for search engines. And I'm not afraid to get my hands dirty with the day-to-day work of production. I'm a skilled writer, multimedia producer, and front-end web developer.

I'm particularly proud of the way I've gone about this work. While I get a lot done, my colleagues and direct reports say I'm a pleasure to work with. Managers say I'm "easy to manage." I have worked with freelancers, long-term contractors, in-house production, managers, and C-level executives. Read what they say about me here.